Current:Home > ContactChipotle brings back 'top requested menu item' for a limited time: Here's what to know -InvestPioneer
Chipotle brings back 'top requested menu item' for a limited time: Here's what to know
View
Date:2025-04-17 03:28:59
Smoked brisket is back at Chipotle.
The restaurant chain announced the return of its "top requested menu item" Tuesday, saying fans on social media have been clamoring for the smoked brisket to come back since it was first introduced three years ago.
The protein option will be available at participating restaurants in the U.S. and Canada for a limited time, the company announced said in a news release.
Made with real beef, the brisket is seared on the plancha and seasoned with spices, including smoked serrano chili pepper and chipotle chili pepper, according to the company. The brisket is then hand-chopped into juicy bites and finished in a savory brisket sauce made with smoky chili peppers.
"We are listening to our guests and bringing this fan-favorite menu innovation out of the vault after three years," said Chris Brandt, Chief Brand Officer, in the news release, saying the smoked brisket will "delight guests."
Chipotle Halloween costumes:Chipotle uses memes for inspiration in first-ever costume line with Spirit Halloween
Chipotle offers deal on smoked brisket orders
Chipotle said it will offer a $0 delivery fee on all smoked brisket orders placed through the Chipotle app and website from Thursday, Sept. 12 through Sunday, Sept. 29 in the U.S. and Canada.
Orders must include at least one entrée with smoked brisket to qualify, the company said, and deliveries and redemptions are subject to availability. The offer is also not valid on orders placed via third-party delivery platforms.
Chipotle collabs with Spirit Halloween on first-ever costume line
Meanwhile, ahead of spooky season, Chipotle is dropping its first ever Halloween costume collection with Spirit Halloween.
The collection has made a Chipotle napkin, fork, water cup, burrito and to-go bag all wearable. It was inspired by a social media tradition in which users come up with off-the-wall costume ideas and share them online. Most, if not all, of these costume ideas are "packed" in a Spirit Halloween bag to give it an air of authenticity, according to a company news release.
Chipotle hopped on the bandwagon then, creating a mockup of a fork and napkin costume to engage with customers.
Now, the two brands are working together to "reawaken" the memes with the costume collection, which will be available until supplies last. Chipotle's water cup, burrito and to-go cup are the latest additions to the costume lineup.
Chipotle took to X on Monday to tease the "Boorito" collection over the last week, sharing a couple of posts to get customers excited about the meme-inspired costumes.
"Our popular Halloween tradition, Boorito, began with a burrito-themed costume contest and now we're taking it to the next level with the launch of our first-ever costume collection in collaboration with Spirit Halloween," Chipotle spokesperson Chris Brandt said in a statement. "In addition to these bodysuits, we will be treating fans to a scarily great offer next month."
Spirit Halloween is "beyond thrilled" to be working with Chipotle to bring some of the creations to life, Kym Sarkos, Spirit Halloween's executive vice president, said in a statement.
Chipotle's Halloween costumes will be available for purchase online and sold at select Spirit Halloween retail locations in Chicago, Denver, New Jersey, Los Angeles, New York and Egg Harbor Township, New Jersey, while supplies last.
The bodysuits, available in adult small to XL, are all sold separately, and they retail for $39.99 in the U.S. and Canada.
Gabe Hauari is a national trending news reporter at USA TODAY. You can follow him on X @GabeHauari or email him at Gdhauari@gannett.com.
veryGood! (3)
Related
- NFL Week 15 picks straight up and against spread: Bills, Lions put No. 1 seed hopes on line
- Fiona Harvey files $170M lawsuit against Netflix for alleged 'Baby Reindeer' portrayal
- Is my large SUV safe? Just 1 of 3 popular models named 'Top Safety Pick' after crash tests
- Florida’s Supreme Court rejects state prosecutor’s bid to be reinstated after suspension by DeSantis
- Paula Abdul settles lawsuit with former 'So You Think You Can Dance' co
- Save 62% on Athleta, 50% on IT Cosmetics, 60% on Pottery Barn & 95 More of This Weekend's Best Deals
- Dolly Parton announces new Broadway musical 'Hello, I'm Dolly,' hitting the stage in 2026
- Is the US job market beginning to weaken? Friday’s employment report may provide hints
- Trump invites nearly all federal workers to quit now, get paid through September
- Off the Grid: Sally breaks down USA TODAY's daily crossword puzzle, It Couples
Ranking
- Pressure on a veteran and senator shows what’s next for those who oppose Trump
- Mistrial declared for man charged with using a torch to intimidate at white nationalist rally
- Gabourey Sidibe Gives Birth, Welcomes Twins With Husband Brandon Frankel
- 2024 Kids' Choice Awards nominees announced
- Senate begins final push to expand Social Security benefits for millions of people
- Dolly Parton announces new Broadway musical 'Hello, I'm Dolly,' hitting the stage in 2026
- Southern Baptists poised to ban congregations with women pastors
- World War II veteran, 102, dies in Germany while traveling to France for D-Day ceremonies
Recommendation
Behind on your annual reading goal? Books under 200 pages to read before 2024 ends
Video shows Seattle police beat man with batons at bus stop, city investigating
Dolly Parton announces new Broadway musical 'Hello, I'm Dolly,' hitting the stage in 2026
Car ownership is getting more costly even as vehicle prices dip. Here's why.
'As foretold in the prophecy': Elon Musk and internet react as Tesla stock hits $420 all
Glee's Darren Criss And Wife Mia Swier Welcome Baby No. 2
Samoan author accused of killing Samoan writer who was aunt of former US politician Tulsi Gabbard
Europe’s Swing to the Right Threatens Global Climate Policy